News and Press
After weathering COVID, Jamaica Plain yoga studio embraces accessibility, community
By The Boston Globe
“The studio has weathered the COVID pandemic and continues to make memberships, classes, and programs more inclusive and affordable…
As COVID stay-at-home orders created financial uncertainty for many members, JP Centre Yoga implemented a $0 to $20 pay-what-you-can sliding scale pricing model for six months. In August 2020, it started a tiered pricing model for classes, workshops, memberships, trainings, and retreats, and an optional 50 percent BIPOC discount for practitioners.
“It’s a way of providing reparations in the healthcare system that has failed so many communities of color,” Shah said.”
Awarded Best of Boston - Yoga Studio, 2018
By Boston Magazine
“Large enough to attract the most coveted teachers yet small enough to ensure they’ll remember your name, this community-focused studio manages to challenge advanced students, encourage beginners, and make everyone feel welcome. No gimmicks, no fusions, just well-taught yoga (more than 60 classes per week) in a warm, friendly environment.”
Meet Daniel Max and Sejal Shah
By CanvasRebel
“Running a business in 2020 felt like flying the plane as we built it. The ongoing restructuring of our business that was necessary during the pandemic required us to remain resilient despite ongoing, fast paced change. Especially considering that Covid-19 shook up our entire industry and threatened to permanently close our doors.”
Co-founders Daniel and Sejal talk risk taking, resiliency, and community care as a small business during the COVID-19 pandemic.
Four Questions with Daniel Max
By JewishBoston
“From Thailand to Australia to New York, Daniel Max has traveled the world to study yoga and nutrition. Now he's bringing the world's knowledge to Boston, as co-founder and director of the newly opened JP Centre Yoga in Jamaica Plain.”
A 6-Pack of Questions with Daniel Max
By BostInno
“Much like starting your own restaurant, opening a fitness facility can be daunting. From finding reliable instructors to creating a niche in the industry, there are many factors to take into account. And for Daniel Max opening JP Centre Yoga was no different. So let’s get to know this Boston-based entrepreneur and yogi a bit better, shall we?”